Distribution MA

Distribution MA, a company specializing in product distribution, was facing major challenges in managing its operations. The main issues were :

• complex visibility on current and reserved inventories
• Difficulty in stabilizing profit margins in the face of supplier price variations.

These challenges led to the implementation of a WMS (Warehouse Management System) and ERP (Enterprise Resource Planning) project tailored to the company's specific needs.

Distribution MA handles a wide range of product references to satisfy customers with diverse requirements. Their ability to provide quality customer service, often with delivery times of less than 48 hours, is based on sound inventory management, aligned with market expectations, and an efficient procurement strategy.

The intelligent purchasing module we have developed enables continuous monitoring of stock levels, consumption trends and replenishment times. Thanks to an advanced algorithm, it analyzes this data to recommend purchases adjusted to sales forecasts and logistical constraints. This approach combines analysis of past data, strategic planning and future predictions to optimize inventory management, reduce costs and maximize operational efficiency.

As a distributor in an industry where prices fluctuate frequently, Distribution MA keeps a close eye on its costs and selling prices to preserve margins and ensure its long-term survival. This management must be carried out in a controlled manner to maintain solid customer relations. In addition, the company has to manage a substantial volume of orders, often including long lists of items.

The ERP system offers an ergonomic interface for tracking orders, including advanced filtering, search and display customization functions. Each order is organized by department, making it easy to check items and prices. Intelligent visual alerts are triggered to ensure that sales staff meet their sales targets.

For example, the system automatically calculates the cost of each item sold and displays the anticipated margin. If the margin is below target, an alert warns the sales assistant before the order is finalized. What's more, if products have to be put on back-order due to supply delays or high demand, the system intelligently identifies the missing quantities, records them and generates reminders to prioritize their delivery as soon as they are replenished.

Distribution MA handles a high volume of orders and items per order, with specific price contracts and both standard and customized product offerings. Faced with a less technology-savvy clientele, the sales team used to spend a lot of time dealing with requests received by phone or email, and entering them manually into their old system.

The new system now incorporates a customer portal offering advanced price and product customization options. Designed to be intuitive and ergonomic, the portal facilitates online ordering, intelligently suggests available delivery dates and automatically calculates prices. A notification system keeps customers informed of the progress of their orders and sends invoices at the appropriate time. Customers can also pay their invoices directly on the portal, thanks to a secure payment module, and download their purchase orders. Finally, various functions, such as access to purchase history and the ability to reiterate previous orders, have been integrated to smooth and speed up the purchasing process.

The creation of the customer portal has significantly increased customer satisfaction, while reducing the time Distribution MA had to spend on unproductive administrative tasks.