Patrick Vigeant
Solutions architect at Witify
Automation isn't just a passing trend, it's a revolution that's transforming the way businesses operate. For small and medium-sized enterprises (SMEs), adopting automation can mean substantial gains on several levels. Here's an overview of the three levels of savings you can achieve through automation.
Direct impact on financial statements
Increased sales: Automated systems can improve sales and marketing processes, increasing conversion rates and revenues.
Reduced costs: Automating repetitive tasks reduces human error and operational costs. Less material waste and better inventory management.
Improved profit margin: By optimizing internal processes, the company can reduce fixed and variable costs, thereby increasing profit margin.
A distribution company implements an automated ordering and inventory management system. The result: a 20% reduction in warehousing costs thanks to improved inventory management, and a reduction in ordering errors. Warehouse capacity was optimized, resulting in shorter lead times and a 10% increase in sales.
Redeployment of resources for greater efficiency
Employee redeployment: Instead of cutting jobs, automation enables employees to be redeployed to higher value-added tasks, such as developing new skills or innovating.
Improved efficiency: Automated systems enable you to do more with the same resources. For example, one employee can manage several processes simultaneously thanks to automation.
Faster processes: Processing times are reduced, improving overall productivity and the company's ability to respond rapidly to market demands.
An SME in the financial services sector uses automation for data entry tasks. Employees who previously performed these repetitive tasks are reassigned to customer advisory roles, improving service quality and developing new business opportunities.
Improvement of non-financial aspects
Customer satisfaction: Faster, more accurate processes improve the customer experience, which can increase loyalty and retention rates.
Employee engagement: Employees feel more valued when freed from monotonous tasks, and can focus on more stimulating and creative projects.
Reduced turnover: A more satisfying work environment, thanks to streamlined processes and better task management, reduces staff turnover.
A service company uses automation to manage employee schedules and vacation requests. The process, previously tedious and a source of frustration, is now quick and easy. Employees appreciate the transparency and speed of the new system, which improves their satisfaction and commitment. What's more, managers can devote more time to strategic initiatives rather than administrative tasks.
Automation is not just about immediate financial gains. It redefines organizational structure and improves crucial aspects such as customer satisfaction and employee commitment. By adopting an automation strategy, SMEs can not only optimize their financial performance, but also create a more dynamic and sustainable working environment.
To find out how automation can transform your business, contact our experts at Witify.
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Patrick Vigeant
Solutions architect at Witify
Patrick Vigeant is co-founder and solutions architect at Witify. Specializing in technology, he has spent over 10 years designing innovative digital solutions and developing tailor-made management systems. Particularly experienced in solution architecture, he designs and equips SMEs with a customized technological infrastructure focused on efficiency and effectiveness. Teaching the graduate Web Analytics course at HEC, Patrick enjoys sharing the latest digital trends and keeping in touch with the academic world. Finally, he is involved in his business community as President of La Relève d'Affaires lavalloise.